Database Design

Belinda Vesey-Brown Business Leave a Comment

I’ve had twenty years Database experience on a wide variety of both applications and hardware.  If I’ve learned anything when it comes to databasing the secret to success is three simple rules. • Simplify where ever possible.  • Plan plan plan! • Always have the end result in focus. So  …

Semi-Permanent

Tanya Heading Design Resources, Events Leave a Comment

To put it simply Semi-Permanent is a design event. It consists of a conference and side events which include exhibitions, competitions, workshops and parties. It’s a celebration of all things design. Graphic Design, Film, Art, Illustration, Web Design, Photography, Visual Effects, Animation, Graffiti, Motion Graphics, Stop Motion; all these things …

Where do you get your information?

Belinda Vesey-Brown Trends Leave a Comment

It may come as a surprise to know that Australian’s are now spending more time surfing the net than they are watching television. People are also using the internet to keep up to date with their news rather than bothering with newspapers. What does this mean for your company and …

iPhone: A revolution in mobile communications

Belinda Vesey-Brown Trends Leave a Comment

  Whether you are surfing the web, taking and sending photos, watching movies, listening to music, making a phone call, playing online games, or getting directions, there is only one device you can count on to do it all. That’s right, I’m talking about the iPhone. Not surprisingly, the 3G …

Advertising to your audience

Belinda Vesey-Brown Trends Leave a Comment

Behavior advertising is what smart advertisers are using to target specific audiences. Behavior targeting advertising is a fantastic tool for business in reaching their target audience through utilizing their ‘digital footprint’. It works using information collected on an individual’s web-browsing behavior such as sites they have visited or the searches …

Cradle to Cradle

Belinda Vesey-Brown Reviews Leave a Comment

Read it!! William McDonough’s book, written with his colleague, the German chemist Michael Braungart, is a manifesto calling for the transformation of human industry through ecologically intelligent design. This book as a must-read for anyone interested in the future of the planet and society. McDonough “argues that we can only …

New Woolworths Logo

Belinda Vesey-Brown Branding Leave a Comment

The branding for the Australian household name that we have all been brought up with has gone through a transformation and is starting to be rolled out in it’s 700+ stores. Woolworths, known as the ‘Fresh Food People’ is still committed to providing it’s customers with the freshest produce, the …

Key Performance Indicators

Belinda Vesey-Brown Business Leave a Comment

Whether you are designing a logo or selling a website, you need KPI’s . Key performance indicators (KPI’s) can be a great help in allowing you to measure all sorts of areas critical to business success. Here are some useful points that have worked for me 1. Set goals & …