One of the biggest challenges designers face is coming up with effective campaigns on only a small budget. While reading up on the 2010 Australian Effie Awards in this months edition of B&T magazine, one of the winners stood out as a great example of...
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[briotube]http://www.youtube.com/v/rIpD7hfffQo[/briotube]
Big news just in - the Twitter experience is about to change! I've just previewed how our Brio Group Twitter account will look under the new Twitter interface, and I cannot wait to explore the entire suite of possibilities when it comes in to full...
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On Sunday night we saw Schweppes Australia launch a significant multi media campaign for its fruit juice brand Spring Valley entitled 'Where Spring Comes From' .
The new campaign, by George Patterson Y&R Melbourne, draws on the skills of multi-award winning US based animation house Psyop...
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[briotube]http://www.youtube.com/v/8bHpp1_I-FA[/briotube]
Last night the winner of the Doritos' "Make an Ad, Make a Fortune" competition, where consumers were invited to make their own ads, was announced during an ad break on Good News Week on Channel 10.
Congratulations to Alex George for his winning ad, the Australian-obsessed...
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Developing a campaign that will be as successful online as it is offline is not always an easy thing to do, especially if you are selling car insurance! It can seem quite dry and boring! But with a bit of creativity British financial company Compare...
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I stumbled upon this great article by Jackie Huba...
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When it comes to design and marketing we can package up and sell just about anything to anyone when you do it right. You know the age old saying a good salesman can sell ice to the eskimos! Well that is true in some sense...
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NEWS FLASH! Pictures from our swanky Launch Party last month have made industry title Desktop Magazine! I'm sure our graphic designer Tara Darby (pictured top left with her partner James) will love her 15 seconds of fame!
Yours in PR,
Julia...
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Last night's Gruen Nation (the only good thing about the federal election if you ask me!) reminded us of the excellent political advertising that came from Argentine Lopez Murphy a few years ago. The 'Truth (upside/down)' ad is so striking and beautifully written, you can't...
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