With increasing competition to secure skilled workers what does your business do to get the best staff and keep them?
Creating a strong employer brand requires a virtuous circle from external reputation to internal recognition and engagement, and viceversa.
Employees need to become empowered to become brand...
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A simple ritual of taking one photo each day and posting it online, beginning the day Jonathan Harris turned 30...
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http://youtu.be/vKQ7mH0W-og
I love employer branding and when done well it can revolutionise Government Departments, large and even small businesses.
Always on the look out for businesses doing this well, I was excited to find this fantastic presentation by Elaine J0bson, where she shares the principles on how Virgin successfully...
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Ever wondered if we ad folk live in a bubble? This infographic explains it all. haha
...
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With so many of us now connected to multiple social media platforms, we are all aware what a powerful marketing tool social media can be. We are now also beginning to realise ways in which we can harness its power to help people.
Social media was...
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The social-media landscape has grown since last year with an additional 5 more communities/platforms added and a quite a few of them are already booming. So, which social media tools and channels will work best for your business?
This years largest growing community is Pintrest, which...
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http://youtu.be/U9aUEzVTFQo
Rethink Breast Cancer uses a very funny online advertisement to promote a free app that helps woman check their breasts regularly for early signs of breast cancer.
Aimed at a younger female audience, in an effort to prevent breast cancer, the ad uses humour and hot guys...
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Early last year Origin Energy released a campaign called - Sustainability Drive Campaign.
The reasons for the campaign were simple; with the growing demand for energy, climate change became an issue and Australians started noticing their energy bills begin to rise.
People started to notice who their energy provider...
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March 14, 2012
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Well designers, it's that time of year again! Have you got your tickets for Semi-Permanent yet?
Semi-Permanent is a world leading design conference that to date has hosted 29 events in 9 cities, covering 5 countries, with over 200 speakers and 50,000 attendees. In 2012, Semi-Permanent...
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