Gary Vaynerchuk Business Squared

Gary Vaynerchuk @ Business Squared

Brio Group Brisbane, Events, Five Minute Reads, Inspiration

Always looking for opportunities to broaden our minds, we jumped at the chance to see Gary Vaynerchuk speak at the Business Squared event this week. The “serial entrepreneur” and four time NYT bestselling author honed in on social media, maximising our investments therein, and the way we’re consuming media today. …

Creativity versus Your Smartphone Addiction

Brio Group Behaviour Change, Communication, Fifteen Minute Read, Gen Y, Link, Sociology, Technology, TEDtalk, Uncategorised, Web, YouTube

I recently read this post by Ogilvy’s David Long, espousing the creative benefits of using a pen and notebook over purely digital means. Call me an old fuddy duddy, but I’ve always felt my best work comes from putting pen to paper. Reading David’s first point (“digital is distracting”) I …

CMO’s Guide to Social Media Sites

Belinda Vesey-Brown Communication, Facebook, marketing, social media, Technology, Trends, Uncategorized, Web, YouTube

The social-media landscape has grown since last year with an additional 5 more communities/platforms added and a quite a few of  them are already booming. So, which social media tools and channels will work best for your business? This years largest growing community is Pintrest, which reached 10 million monthly …

Carlsberg Cinema Bikers Stunt

Belinda Vesey-Brown Advertising, Advertising Campaign, TV Commercials, Viral Campaigns Leave a Comment

Carlsberg and advertising agency Duval Guillaume put together a brilliant viral commercial, by pulling a prank on unsuspecting movie goers. They filled a cinema with 148 of the baddest biker boys they could find and only left two seats left, smack bang in the middle. The reactions are priceless, as …