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viral marketing Tag

May 24, 2011
In Advertising, Advertising Campaign, Branding, Design, Facebook, Inspiration, marketing, Marketing Strategy Plan, packaging, social media, Viral Campaigns

Johnny Cupcakes: a lesson in brand equity

Johnny Cupcakes is an inspiring fashion brand story. John Earl (aka Johnny) has managed to build amazing brand equity through a simple product offering. How so? Well, in essence by simply injecting his personality into every touchpoint of the brand and leveraging that through viral...

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May 4, 2011
In Advertising, Advertising Campaign, Business, Competitions, Digital Marketing, Digital Solutions, Displays/ Exhibits, entertainment, Facebook, Inspiration, marketing, Marketing Strategy Plan, social media, Technology, Trends, Viral Campaigns

Budweiser pool ball

Just when you thought you had seen all the combinations possible for sports, think again. Budweiser have invented their own nightclub sport known as Pool Ball. This is a clever marketing stunt by Budweiser who has been very active of late with their viral marketing campaigns....

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