Turn Your Customers into Brand Advocates

Tanya Heading Branding, Design, Design Resources, Facebook, Fifteen Minute Read, Five Minute Reads, social media

A brand advocate is a customer or person who talks favourably about your brand or product and passes on positive word-of-mouth messages about the brand to other people. Brand advocates are great as they build your brand and business, attracting new customers, leading to an increase in sales and revenue. …

Redesigning a brand

Belinda Vesey-Brown Branding, Design, Design Resources, marketing Leave a Comment

Redesigning a brand is generally done when a business feels that their positioning is not working in the market. There may be more competition, a product may have been launched unsuccessfully or technology may be driving changes in the marketplace and market share is being lost. Whatever the reason there …