December 2, 2010
0 Comments
Selley’s new TV advert – so simple but so effective
I just had to share this new advert for Selleys with you all as it’s quite good. It warns men: Don’t leave your wife at home with a tradie. The ‘Do it yourself, before someone does it for you’ campaign – BWM’s first for Selleys – features a woman flirting with the tradie as he carries out household jobs. Simon Hadfield, board account director at BWM, said: “The idea taps into a real insight around blokes putting off the odd jobs around the house. Their better half then loses patience and calls in a tradie.”
Maybe this is why my partner Darrell is so hell bent on DIYing everything at home?!
Yours in DIY goodness
Janet