Relaunch announced for least trusted brand Myspace
Myspace was announced as one of 2010’s least trusted brands, according to the survey results compiled by Brand Asset Consulting. While Google, Nokia and Microsoft topped the list of most trusted, Australians rated social media pioneer, Myspace, as one of the brands they have the least confidence in.
Myspace has made a move to combat its fall from grace and its loosing battle against Facebook, by relaunching with a focus on the thing it does best: connecting 120 million global users with music, TV and movies. CEO Mike Leees says Myspace will narrow its focus to target the Gen Y audience.
The new idea positions the user as a curator, where your page will showcase your interests. The relaunch also comes with a totally new look – new logo, page layout and better tools to customise your page design.
What do you think? Will people embrace the new direction for Myspace?
Yours in design,