It takes a community to foster a child

David Benett Case Study, Portfolio, Strategy

Background: Churches of Christ in Queensland had an existing campaign in the market targeting potential foster carers, but felt that it could perform better, and had approached us to evolve it for them. The original concept was based around the brand thought of “You have some good worth sharing”, which …

Minor Trauma Centres Campaign

Brio Group Branding, Design, Marketing, Portfolio, Strategy

What did we do? Strategic creative Developed the Minor Trauma Centres (MTC) brand Media planning and buying Outdoor Direct Mail Press Cinema Radio Digital and social advertising Microsite Background Brisbane hospitals are overrun, with the wider public unaware that there are options when it comes to quality after hours medical …