The History of F-commerce
F-Commerce is the term given to the rise of transactions of various types across the Facebook network. The trend began in 2007 when Facebook released their Virtual Gift Store. The Gift Store processed approximately 15 million transactions prior to August 2010, when it was shut down by the social giant.
Now, Facebook stores and advertising are beginning to dominate the online space. The stores are generating large incomes for the proprietors but also are generating so really interesting numbers in terms of users and the all famous Facebook metric, “Likes”.
I came across a great infographic today that shows the history of F-Commerce and has some predictions on it’s future in terms of retailer readiness to accept this type of commerce and their ability to expand across the Facebook network.
Here is a snippet of the Infographic
For the full version visit the Digital Buzz Blog
Yours in F-Commerce,
Trish.
