http://www.youtube.com/watch?feature=player_embedded&v=5qcmCUsw4EQ
I love my iPhone 4 and couldn't imagine life without it, but after watching this ad, I found myself thinking should I upgrade to the new iPhone 4S. That is the power of this soft sell ad from Apple. It doesn't mention Siri or iPhone...
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I believe technology is starting to creep into all areas of our life! I have been making a conscious effort over the last three months to be aware of how everyone I come into contact with is using and interacting with technology.
We are living in...
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The recent re-branding of MBF, HBA and Mutual Community health funds to Bupa Australia has given birth to the TVC of the year!
The ‘Find a healthier you’ campaign taps into the emotions of the public by asking, what would you do if you met a...
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This Japanese promotional campaign caught my eye because it incorporates some timeless graphic design theories, taking inspiration from Bauhaus designers....
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Check out these clever print adverts created for The Breast Cancer Foundation of Singapore. The idea is to suggest that women should perhaps focus on health and have their breasts regularly checked rather that being obsessed about their bad skin or bad hair. The visuals...
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http://www.youtube.com/watch?v=nJVoYsBym88
Creative thinking needs to be the driving force behind advertising in today's market. I believe there is a growing trend especially with online advertising to go to where your customers are and engage with them there, instead of trying to bring your customers to you.
This...
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The Yellow Bird Project mascot is a little bird who, until now, has been safely residing across their branded materials. As part of a very cool new campaign to get their Facebook 'likes' up, the yellow bird has been abducted....
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http://youtu.be/wCAS-yFCMbM
How many times have you watched a TV ad and wondered what it was going to be about?
I was very intrigued by the recent Tooheys Extra Dry - Nocturnal Migration ad. I feel a little silly because it wasn’t until the last scene that I...
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October 12, 2011
In
Advertising,
Awards,
Branding,
Brisbane,
Business,
Communication,
Community,
Competitions,
Design,
Digital Marketing,
entertainment,
Enviroment,
Events,
Facebook,
Inspiration,
marketing,
Marketing Strategy Plan,
public relations,
Reviews,
social media,
Technology,
Trends,
Uncategorized,
Web
Ok shameless plug warning! We're super excited to see our client Spare Ticket announced as a National Finalist for the Australian Marketing Institute's Awards for Marketing Excellence in the 'New Brand' category. We're up against some 'stiff' competition: Warnie's underwear brand Spinners; Simplot's Quorn and Queensland winner...
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