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Author: Belinda Vesey-Brown

The future of Nokia in Microsoft’s hands..

Remember when everybody had Nokia’s? Times have changed and the future of Nokia is dependent on convincing customers to switch from Google’s Android and Apple iPhones to Microsoft. Last year, Nokia posted a global net loss of $1.5 billion as it failed to enter the...

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How good is your companies internal culture?

With increasing competition to secure skilled workers what does your business do to get the best staff and keep them? Creating a strong employer brand requires a virtuous circle from external reputation to internal recognition and engagement, and viceversa. Employees need to become empowered to become brand...

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Employer Branding – how Virgin added ‘Virginess’ to Virgin Active

http://youtu.be/vKQ7mH0W-og I love employer branding and when done well it can revolutionise Government Departments, large and even small businesses. Always on the look out for businesses doing this well, I was excited to find this fantastic presentation by Elaine J0bson, where she shares the principles on how Virgin successfully...

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TED Talk – Drew Curtis: How I beat a patent troll

http://youtu.be/E_lb3D7Ay-M In 1993, while a student in England, Drew Curtis began sending links to his friends. Over time that grew until he founded a website for the links: Fark.com. The site has now grown into one of the largest, and most irreverant, news aggregators on the...

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